So yesterday we held our first ever broadcast Blab 🙂

If you’re not familiar with it’s a great new video chatting app that allows viewers and speakers to engage by syncing their Twitter accounts and accessing a live video stream.

Sound complex? It really isn’t.
Think of it as the evolution of webinar.
The speakers (in this case us, the CF Blueprint team) broadcast live to an audience who were tuned in via the app or website.

But as you’ve probably worked out from our title, things didn’t exactly go to plan.



As it was our first time using the site, we wanted to prepare thoroughly and make it clear this was a test broadcast Blab.

Our plan was to talk about our experience building the Crowdfunding Blueprint course, and discuss how we went from having no idea to interviewing $56,000,000 worth of experts within six months.

So there we were, all set to go.

We’d done our homework, we had a ‘show plan’ in place, we knew what we were going to talk about, and we set the title of the Blab to clearly indicate it was a test broadcast. All that was left was for us to start.



But disaster…A few minutes into the Blab, Jurgen’s microphone stopped working!

Now, under normal circumstances, on a test run, you’d take a rain check and postpone to another day, right?

Well, the thing was, this Blab was going way beyond our wildest expectations…
In fact, it was filling up FAST!
People from all over the world were joining the room, eager to see what was going on.

What’s more, the comments and engagement we were getting really took us by surprise – never in our wildest dreams did we expect so many positive comments and people wanting to hear our story.

Viewers were loving what we had to say (there’s a “props” button they were hitting to show us!).
So, despite the microphone mishap, we decided to carry on.

What happens when your best laid plans go wrong?
You improvise, adapt, and put on a showstopping performance, of course!

Much like a crowdfunding campaign that hits a stumbling block, it doesn’t mean it’s the end – not unless you give up.
And Jurgen’s definitely not one to give up.

So how did he continue?
Well, after trying to communicate by sign language (not a good look!), Jurgen had a brainwave.

You could literally see him having his Eureka moment.

Light bulb moment


He disappeared off screen for a few seconds, then hurried back with a whiteboard!

Blab was created for video calls, you say? Guess again! Welcome the the very first hack!

The viewers loved it.
Every time he had a point to make, Jurgen would write it out in a concise, succinct manner – a series of one liners.

His pearls of wisdom were the perfect complement to the conversation Michael and I were having.

At the end tally, Jurgen had more ‘props’ than Michael or I.

Next time I think all of us need to grab a whiteboard and communicate without sound!

But on a serious note, Blab blew us away.
The community were fantastic, the software and site was intuitive and user friendly, and there’s no doubt it’s going to play a huge role in our content strategy from now on.

If you’d like to catch us next time we’re broadcasting, click here to join our mailing list to be informed in advance about our upcoming sessions

For now, I’ll leave you with a brief glimpse of Jurgen in action



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  • Jurgen van Pletsen

    This was so much fun! Can’t wait to jump on again for the next session!

  • Mem

    I need to have my whiteboard ready! @jurgenvanpletsen:disqus